January 2015
In this issue
Handy Keyboard Shortcuts in Windows 7
How to Counterattack Mobile App Security Risks and Stay Protected
Hits and Misses - 2014 in Review
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Quote for Today

A good head and a good heart are always a formidable combination.

Nelson Mandela

Just for Laughs


Handy Keyboard Shortcuts in Windows 7

Marketing Coordinator Amanda describes some useful Windows
keyboard shortcuts beyond the basics of copy and paste.

How to Counterattack Mobile App Security Risks and Stay Protected
used with permission from Norton by Symantec
by Melissa Segura


There really is an app for anything and everything, and, let's admit it, we all want to join in the fun and download the latest app innovation. However, the mobile apps we use can provide other parties access to our information and everything on our devices. In addition, our smart devices are powerful computers, containing valuable information, such as passwords, contacts, phone numbers, photos, videos, and maybe even banking details. This is why it's very important to understand the privacy and security implications that come with using any app.

The National Institute of Standards and Technology recently published a guide to help consumers understand the security and privacy risks mobile apps present. The publication outlines in-depth considerations to make before using a certain app, guidelines for vetting the security of an app, and advises consumers how to identify undesirable app characteristics in order to decide whether an app is safe to use.

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Hits and Misses - 2014 in Review
used with permission from HP Technology at Work
It happens every January. As one year ends, so begins the onslaught of predictions for the coming 12 months. The fast-paced, ever-changing nature of technology makes it an especially fun and easy topic to address in this way, and the tech trend predictions for businesses came fast and furious at the beginning of 2014. So what happened? Did they come true? Let's take a look and see just how accurate those predictions were -- and how they can benefit your business into 2015.

Prediction #1: More and more mobile for SMBs
Did it come true? Yes. In fact, the vast majority of small businesses are now using smartphones to conduct day-to-day business -- 94 percent to be exact, which is up from 85 percent in 2013 [1]. The same survey indicated that more than half of small businesses use mobile apps as well [1]. And in addition to affecting the way businesses are run, mobile marketing efforts have continued to increase this year for companies of all sizes.

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Idealogical Systems Inc.
2900 John St.- Suite 400 |  Markham, ON  |  L3R 5G3  |  416-410-5030  |  www.idealogical.com